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Artspiration

Ship at 70%

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Art is never finished, only abandoned.

~ Leonardo da Vinci


After stumbling across this article about the 70% rule – it fits with all kinds of creative pursuits. A recent conversation with a coworker was about a just-finished piece of art. They were “mostly happy” with it – which sounds like a win!

Not only was it a finished piece, but it seems like being “mostly happy” with something is about as good as it gets a lot of the time – that’s part of the growth and learning process. We have a vision in our minds and then it gets roughed up a bit as it transitions from mind to physical world. We polish those roughed up patches to the 70% mark and then keep going.

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  • This week’s artist is – Thomas Deininger – a trash artist. This video shows some behind the scenes. See even more on his website and instagram!
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  • The before vs after transformation of this piece was not subtle. The piece had slipped in the faded, yellowed mats – so you could see the acid burn on the paper of the print and beyond it to the backing board. The glass had broken and it was generally un-hangable. Now it’s ready to go back up for a few more decades of viewing enjoyment.
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Sure, we could aim for the full 100%, but if we’re learning as we go, we’ll never get there. By the time we reach that 70% mark, we’re likely the only ones to whom the “flaws” of the work jump out at us. Also, by the time we’ve hit that mark, we’ve learned something from the process and now our skills are greater than they were when we started.

So, why not ship at 70%? Done is better than perfect, and growth happens in the doing. Each piece we finish — flaws and all — builds momentum for the next. So put it out there, move on to the next thing, and trust that with each iteration, you’re getting better. After all – the world doesn’t need perfect art; it needs your art!

Matthew & the Art Supply House crew

P.S. – Ready to create every chance you get? After testing hundreds of supplies, we’ve narrowed down what needs to be in our Curiosity Kit. (Sign up here for the chance to preorder.) It’s compact but capable. Need tutorials? We’ll have them for everything in the kit. Only got 10 minutes? You can still make art. We can help!